HEALTHCARE BUSINESS? SECURE THOUGHT LEADER STATUS.
DOMAINS DEFINING A CATEGORY COMMUNICATE
FEATURED DOMAIN
BABY HEALTHCARE .COM
- View Listing | BabyHealthcare.com
- Category | Healthcare- Newborn, Baby, Infant, Toddler
- End User | Social Influencer, Product Reseller/ Manufacturer, Medical Practice, Hospital
- Domain Quality | Exceptionally Targeted, Memorable & Brandable
- Synopsis | Strongly resonates with target group
- Integration | Lead Generation
- Implementation | Social Media, PPC, Lander, Billboard, TV, Radio
- Conceptualize | Domain integration along with firm branding on a digital freeway billboard in a populous metropolitan area
CASE STUDY
BLOOD PRESSURE MONITORS .COM
- View Listing | BloodPressureMonitors.com
- Historically, BloodPressureMonitors.com featured the most popular brands & models.
- Consumers correctly assumed that the storefront was the thought leader in the category, offering the best selection, prices, shipping & customer service.
- Present day domain integration is attractive to manufacturers, white label marketing entities, B2B or B2C healthcare entities, or tech startups desiring to claim category ownership.
DOMAIN STRATEGY
- Corporate FLEX (dominance projection)
- Threat removal of use by existing & future competitors
- Thought leadership
- Consumer credibility
- Industry credibility
- Brand protection
- Brand augmentation
- Search engine optimization
- Marketing advantage (only your products appear on domain properties)
- Raising capital (incorporate domain assets into pitch deck)
- Note: strategy benefits are influenced by entity capability and external factors
INSIGHTS FOR CMO'S
- In today's fast-paced business landscape, disruption and innovation are the new normal. Ownership of category-defining domain assets is now more crucial than ever. If you don’t, it is an absolute certainty that a competitor will. To think otherwise is strategically shortsighted.
- If domain strategy isn’t central to your role in safeguarding and growing your company’s brand and market share, it should be. Exact match domain names are one of one assets, providing a singular competitive advantage.
- In this era, to avoid explaining to an upset CEO why a competitor owns digital assets descriptive of your company’s business, and you do not, we recommend informing them of all relevant availability upon discovery.
INTEGRATION
SCOPE OF VISION
Savvy startups can integrate, develop and deploy from day one. For businesses with an existing web presence, a few strategies are noted:
- Quick- Forward the domain to an existing website, social and/or professional media account.
- Reboot- Duplicate an existing website, rebrand and launch.
- Segment- Segment existing content desiring to emphasize and deploy.
- Marketing Initiatives- Landing pages, PPC, social media, TV, radio, billboards, etc.
* Regarding integration, seek the advice of eBusiness professionals for best practices
TRANSACTING
PURCHASE PROCESS. AMAZINGLY SIMPLE.
- Domains listed on this site are owned by the seller, not a 3rd party. The domains are registered at GoDaddy.com.
- The purchase & transfer of a domain is a straightforward process. Most transactions are completed within 1 to 5 business days, some within hours.
- Domains can be purchased directly from the seller using Escrow.com (nominal escrow fee split), or thru Atom, Afternic, GoDaddy, or Sedo brokerage services.
- SPECIFIC TO FEE'S, ESCROW.COM IS PREFERRED.
DOMAIN ESCROW
Escrow.com is preferred as the transaction facilitator. The Buyer will need to have a Escrow.com account. Create one here (free), if you don't already have one. Escrow.com makes domain transactions quick, easy, and secure. Abbreviated overview of the escrow process:
- Buyer and Seller Agree to Terms
- The Buyer Pays Escrow.com
- The Seller indicates the Domain Name Transfer Process Has Started
- Domain Registration Transferred by the Registrar (GoDaddy).
- The Seller is Paid by Escrow.com
Escrow costs are split 50/50 between buyer and seller (escrow fee calculator). Standard service escrow fee applies. Additional details at Escrow.com.
DOMAIN TRANSFER
GoDaddy is used as the domain registrar. The Buyer will need to have a GoDaddy account. Create one here (free), if you don't already have one. We will contact you regarding your GoDaddy customer number or ID, including the associated email address, which is needed in order to initiate the transfer. There is no fee to transfer a domain.
FINE DETAILS
Buyers, ensure that your contact information is the same for both Escrow & GoDaddy accounts- name, company, address, email, and phone. Escrow must be funded within 72 hours of acceptance of an offer. Escrow funding period is established from the offer acceptance email date & time stamp. Offers not funded within 72 hours will be considered null and void.
WHO IS
JON HEWITT
- eBusiness developer established in 1998
- Emphasis on eCommerce & Lead Generation
- Beauty, Healthcare & Hospitality focused
- Deployed on exact match domain names. Strategic assets used to communicate Thought Leadership role
- Disruption Synopsis | If the business model is to claim category ownership, integration of digital properties defining it is not optional
- Forewarning | If not, the entire effort, including investment, is vulnerable to entities that do
- An evangelist for the single most overlooked, misunderstood, underestimated & valuable business asset- Premium Domains
POWERED BY
DISRUPTION DOMAINS LLC
Every business needs a domain and every domain needs to communicate a powerful statement. Disruption Domains inventories domain names composed to make that statement targeted, memorable & brandable.